Products To Profits Podcast is the place for product entrepreneurs to get the expert insight they need to grow their businesses. Hosted by Amy Wenslow, the founder and CEO of Products to Profits, this show focuses on practical, actionable information that helps boost sales, streamline operations, and take product-driven businesses above and beyond their goals. With more than 30 years of experience in product development, managing sales teams, consulting, leading product launches, and creating strategies for entrepreneurs across numerous industries, Amy uses her expertise to help others through public speaking, at the helm of Products to Profits, and by sharing her wisdom on this podcast! Amy has worked with manufacturers to bring products to more than 60 major corporations, including some of the largest retailers in the US, as well as numerous online and TV shopping channels. She shares clients with Sharks from Shark Tank, and has been invited to speak at corporations including Fed-Ex, high profile trade shows, and other product-focused engagements around the globe. Amy is driven, high-energy, and passionate about turning dreams into reality. Her warm, entertaining approach - and decades of real-world experience - make her an invaluable resource for product entrepreneurs of all kinds. Enjoy the show! Visit our site for Free resources and next steps: www.productstoprofits.com
Episodes
Tuesday Jun 11, 2019
#39: How To Split Test Well
Tuesday Jun 11, 2019
Tuesday Jun 11, 2019
The quick points to understand about what split testing is and how to do it really, really well. This episode goes over: What you can split test. How long your split test should be. How to know if something's a winner.
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LIMITED TIME OFFER —>>> Click here to get your FREE copy of our new book “Turn Products Into Profits” www.productstoprofits.com/turnproductsintoprofits
Tuesday Jun 11, 2019
#38: Part 2 - 10 Reasons People Buy
Tuesday Jun 11, 2019
Tuesday Jun 11, 2019
Did you know there are 10 reasons that people buy things?
Starting out years ago, I had no real clue about this. One of my early bosses even traveled with me for two weeks to train me because I wasn't making the numbers he wanted. I had to be trained to understand what really was causing people to buy certain things. And it surprised me to see it is NOT logic.
After a few years, I was running sales teams of 24 people and managing their commission structures!
Today, every product, service or app that is selling well online or offline, addresses at least 2-3 of the list of 10 reasons people buy. If you want to sell your business at any time or you want to sell a bunch of product to another business, this will help.
And if you would like to get your free copy of our eBook, "Turn Products Into Profits" Please visit - > www.productstoprofits.com/turnproductsintoprofits
Monday Jun 10, 2019
#37: Part 1 - Getting Past The Gate Keeper
Monday Jun 10, 2019
Monday Jun 10, 2019
This topic came up during this morning’s FREE, live Q & A call. There are two things to handle well when you are talking to the gate keeper. This is part 1 of 3 about the 10 reasons people buy. Tune in for the next two episodes for parts 2 and 3.
LIMITED TIME OFFER —>>> Click here to get your FREE copy of our new book “Turn Products Into Profits” www.productstoprofits.com/turnproductsintoprofits
Sunday Jun 09, 2019
#36: #StartUpSunday - Balancing It All
Sunday Jun 09, 2019
Sunday Jun 09, 2019
What to do today that will move you forward faster AND nurture relationships that are important to you. Read chapter 18 of our new book for fast ways to stay fresh in your project! LIMITED TIME OFFER —>>> Click here to get your FREE copy of our new book “Turn Products Into Profits” www.productstoprofits.com/turnproductsintoprofits
Friday Jun 07, 2019
#35: CELEBRATING! Whoo-hoo!
Friday Jun 07, 2019
Friday Jun 07, 2019
We’ve finished the big project and have a GIFT for you. FREE copy of our new book “Turn Products Into Profits” is ready for you!!!! Click here —->>> www.productstoprofits.com/turnproductsintoprofits
Friday Jun 07, 2019
#34: What I Did When Plans Went Sideways With Our Product Launch
Friday Jun 07, 2019
Friday Jun 07, 2019
Yesterday we had a product launch scheduled. Here’s what I did and what I personally learned when it went sideways. Click here to ask your questions for FREE on Monday’s live Q & A call-in show. https://www.productstoprofits.com/business-show/
Thursday Jun 06, 2019
#33: The #1 Mistake With Products
Thursday Jun 06, 2019
Thursday Jun 06, 2019
The core mistake we’ve seen in the majority of struggling product businesses. Click here to ask your questions for FREE on Monday’s live Q & A call-in show. https://www.productstoprofits.com/business-show/
Thursday Jun 06, 2019
#32: Why Are We Here? Why Are YOU Doing Business?
Thursday Jun 06, 2019
Thursday Jun 06, 2019
People get the DNA of our business is different. It’s magnetic to them. Here’s why and what it means for your business, too. Click here to ask questions on Monday’s live Q & A. https://www.productstoprofits.com/business-show/
Wednesday Jun 05, 2019
#31: What Expanding a Product Business Can Seem Like
Wednesday Jun 05, 2019
Wednesday Jun 05, 2019
How to expand for any stage without losing your mind.
Tuesday Jun 04, 2019
#30: The Tamale Guy - lessons in true entrepreneurship
Tuesday Jun 04, 2019
Tuesday Jun 04, 2019
Being curious about the story of businesses led to this.... What I learned from Fred, the owner of The Tamale Guy in Claremont, CA.
Monday Jun 03, 2019
#29: Brilliant Marketing at Farmer’s Market
Monday Jun 03, 2019
Monday Jun 03, 2019
Good business owners get ideas from everywhere. Here’s an insight for food product marketing from Shami at Parmegiano Reggiano Spread in Los Angeles, CA.
Click here for the live call-in Q & A details.
Friday May 31, 2019
#28: 18 Secrets to Products - Packaging Tips
Friday May 31, 2019
Friday May 31, 2019
Sneak peek of a checklist from our new book! How do you increase the sales of your product through effective, fabulous packaging.
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If you have questions about how we can help you grow your Product Business, please email Jeff at Jeff@ProductsToProfits.com or visit our website Products To Profits
We also have a free downloadable book Turn Products Into Profits
Thursday May 30, 2019
#27: Pushing Through Doesn’t Have To Be Hard
Thursday May 30, 2019
Thursday May 30, 2019
How to push through to finish without losing momentum.
Friday May 24, 2019
#26: The Bumps Along the Road
Friday May 24, 2019
Friday May 24, 2019
Creating product businesses has many twists and turns. This is how my path has evolved.
Monday May 13, 2019
#25: What I've Learned Judging Products Pitches
Monday May 13, 2019
Monday May 13, 2019
Last week was a big conference. 2,800 companies plus 110 inventors were exhibiting! Of course, everyone was there to find contacts but there's another side to what goes on.
All those 2,910 businesses were eligible to win one of 35 Retailers Choice Awards or a top three award in the invention area.
Why would that be helpful to them? Because the award winners get promoted to 20,000 industry professionals and 120 media outlets.
Almost every year I get asked to judge sections of the show. (Of course, not in the categories our clients might be competing in! :)
So do you want to know what I've learned after evaluating that many products?
That is what our show is about.
(Maybe these inside tips are why at one national trade show where 5 of our clients were exhibiting, 4 of them won Retailers' Choice Awards. Just sayin'. :)
Want to get the reminders to the live show, click HERE. If you want to know more about us or our Product Mastermind, call us at 626-709-3850